ROI-Driven Paid Ad Campaigns
Our paid ad campaigns are designed to deliver measurable results. We manage everything from ad creation to optimization, ensuring your ads perform at their best.
- Google Ads Management
- Social Media Ads
- Display Advertising
- Remarketing
Numerique
How our paid search marketing service can help grow your revenue
Certified PPC Specialists
Our team of certified PPC specialists uses advanced strategies and tools to create high-performing ad campaigns that drive conversions
What is Included in Our Paid Advertising Services?
Our PPC services are designed to maximize your ad spend
what you get
What is included in our paid search marketing services?
When you partner with richinnovations, you’ll gain access to our full range of paid SEM services. These services are designed to optimize every facet of your paid advertising, including:
services
services
services
ad services
services
PPC audit services
One of the first things we’ll do for your business is provide you with a full PPC audit. In the audit, we’ll evaluate every significant element of your existing PPC campaign and compile a report of what’s working and what isn’t. The report will break down every aspect of your PPC strategy and determine what you could improve. In addition, we’ll offer recommendations on how to improve them. In fact, if your business has over four employees and spends more than $1000 per month on PPC, you qualify for a free PPC audit! Just get in touch with us to get started.
services
Remarketing services
At Numerique, we specialize in helping you harness the full potential of remarketing, particularly through platforms like Google Ads. With Google Ads, you gain the ability to track the traffic to specific pages on your website and deliver targeted ads to those users who have visited those pages. Our team is dedicated to assisting you in setting up the necessary tracking mechanisms and creating captivating remarketing ads that effectively capture the attention and interest of your target audience.
services
Geofencing ad services
Numerique is here to provide you with comprehensive support in harnessing the potential of geofencing, ensuring that your ad campaigns are optimized for maximum impact. Our team of experts will assist you in identifying the ideal outer limits for your geofences and seamlessly integrate them into your Google Ads strategy. Using this information, we will assist in setting up geofences that precisely align with your objectives, reaching the right people at the right time and maximizing the efficiency of your advertising efforts.
ad services
Social media ad services
While Google Ads is undoubtedly a powerful advertising platform, it’s important to recognize that there are various other avenues to effectively display ads and engage with your target audience. Social media platforms, in particular, offer compelling paid advertising options that shouldn’t be overlooked. With users spending approximately 28% of their Internet time on social media, these platforms present a fantastic opportunity to connect with your audience.
Creating Success
What is Included in Our Paid Advertising Services?
Comprehensive PPC Audits
We'll take a deep dive into your existing campaigns or analyze your industry to identify areas for improvement. This helps us understand your current performance and uncover hidden opportunities.
Campaign Strategy and Setup
We'll develop a targeted campaign strategy based on your business goals and target audience. This includes keyword research, platform selection, and budget allocation. We'll then set up your campaigns on the most relevant platforms to ensure you reach the right people at the right time.
Ad Creation and Testing
Our team of experienced copywriters will craft high-converting ad copy that grabs attention and drives clicks. We don't stop there – we'll use A/B testing to constantly optimize your ads for better performance.
Ongoing Optimization
Our work doesn't end at launch. We'll continuously monitor your campaigns, analyze data, refine your targeting, and adjust bids to ensure you get the most out of your ad spend.
The proof is in the numbers
Why Paid Ads Matter for Your Business
50%
PPC visitors are more likely to purchase than organic visitors
200%.
Return on Investment
100%
return on investment for every $1 spent on Google Ads, resulting in an additional $2 in revenue.
FAQ
FAQs about paid search management
Looking to learn more about paid search management for your business? Browse our FAQs:
There are many platforms available for paid advertising, each with its own strengths and target audience. Here are some of the most popular ones:
- Search Engines: Google Ads and Microsoft Advertising are the biggest players, allowing you to place ads on search engine results pages (SERPs) based on user keywords.
- Social Media: Facebook Ads, Instagram Ads, Twitter Ads, etc. let you target users based on demographics, interests, and online behavior.
- Display Networks: Platforms like Google Display Network (GDN) show your ads on websites and apps across the internet.
- Video Platforms: YouTube Ads can reach viewers before, during, or after videos.
The best platform(s) for you will depend on your target audience, budget, and advertising goals.
Paid advertising platforms offer built-in analytics that allow you to track various metrics to measure your campaign’s success. Some key metrics include:
- Impressions: How many times your ad was displayed.
- Clicks: How many times users clicked on your ad.
- Conversions: How many times users took a desired action after clicking your ad (e.g., purchase, sign-up).
- Cost-per-Click (CPC): The average amount you pay each time someone clicks your ad.
- Return on Investment (ROI): The amount of revenue or profit generated from your ad spend.
By tracking these metrics, you can see what’s working and what’s not, allowing you to optimize your campaigns for better results.
The beauty of PPC advertising is that you can set your own budget. Most platforms allow you to set daily or total campaign budgets. However, there are a few things to consider:
- Competition: More competitive industries and keywords will generally cost more per click.
- Campaign Goals: Are you aiming for brand awareness or direct sales? This will influence your budget allocation.
- Platform: Some platforms might have minimum daily spends.
It’s best to start with a smaller budget and gradually increase it as you gain experience and optimize your campaigns.
